exactly what happened with that advertised dollar and then and then secondly it just becomes part of your overall advertising of effort meaning there’s interaction with your ad with your website and through google google analytics adwords reporting you can pull it all together and show with happening so that that’s our take on adwords and kind
of using that as a important tool in your oberon Property Valuations marketing mix yeah I think we’re I think we’re ready to pull that trigger again that we definitely found it limiting before previously so I’m excited about talking about that and it is one of those things where you having somebody who is experienced at it I’ve seen studies where people who are doing it on their own just aren’t taking advantage of it because it is such a robust tool so there’s there’s a lot that’s available in terms
of what it can do especially from you know retargeting to your website visitors and in making that ad work harder for you generating cheaper clicks this is a perfect example of why Jeff’s expertise is invaluable things that we may have heard some blood work was worth about rebranding retargeting but we we know the buzzwords and we can kind of we do a little bit of research and come up with some ideas but we have nowhere near the working knowledge that somebody who does this day in day out with you know several clients in a company who
does this with dozens if not hundreds of clients has that much more fine-tuned and refined sense of what to actually do to make it work hey guys we’ve got a good questions that that has come in from Sally dillehay and she’s asking for myopia acceleration
how would you suggest targeting or mark or marketing to parents on that topic to gain new patients I guess of course you know in the office you need to talk to it talk about it with every myopic child’s parent you have to have brochures that are customized for your practice print it up and it’s good to have you know a landing page